Tout analyst coverage

Do your buyers require proof points from independent, third party experts? Build brand reputation by securing favorable coverage from industry analysts, and then shout it from the rooftops.

When a leading technology company wanted to move their leads down the funnel, analyst rankings & research offered credible evidence of their position as an industry leader.

By showcasing objective analysts’ perspective on the company’s strengths, the business successfully engaged qualified leads and enabled go-to-market teams to boost win rates.

RESULTS

500%+ ROI

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Ranked #1 over 12 competitors

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9.6/10 rating

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500%+ ROI • Ranked #1 over 12 competitors • 9.6/10 rating •

Powerful proof

One piece of coverage fueled an integrated campaign across web, email, social, paid ads, blog, sales collateral, and more. The research was also leveraged for internal communications to build excitement and boost employee morale.

In their words

  • "Delivering a more seamless user experience and a stronger feature set"

  • "A formidable player in the space"

  • "A product suite that is consistently relevant to market needs"

  • "A crucial tool for businesses looking to stay competitive in an ever-changing landscape"

Looking to win technical audiences?

With a deep understanding of product managers, data scientists, software engineers, and other technical buyer personas, I craft innovative marketing strategies that build brand awareness in an authentic way to drive your business forward.

Let’s get stuff done together.